Documented, image not yet recovered:listed from contemporaneous published sources. No scan has been located.
Scotland· White Stuff
McFly — The White Stuff (Scotland)
Release year:2006
Category:Foreign campaign — Scotland
Collections:Foreign Campaign — Scotland: The White Stuff
Type:Celebrity milk moustache ad
Category:Foreign campaign — Scotland
Collections:Foreign Campaign — Scotland: The White Stuff
Type:Celebrity milk moustache ad
Notes
Announced together with Paul O’Grady as the latest faces. Part of the Scottish Dairy Marketing Company / Milk Development Council campaign, EU co-funded. The image is a press photograph of McFly in milk moustaches from the campaign shoot, not the ad page: it has no headline, logo or MILK. THE WHITE STUFF. lockup. McFly fronting the campaign is confirmed by Farmers Weekly, 20 October 2006. The ad page itself has not been found.
McFly fronted the campaign in 2006 alongside Paul O'Grady. The Scottish Dairy Marketing Company described having the leading teen band and the leading teatime television host at the same time as a considerable coup.
Evidence
Named in period trade press as a subject of Scotland’s White Stuff Milk Moustache campaign.